LEGO Iconic Costume & Product Design
Led the end-to-end creative development of licensed LEGO costumes, from concept through production. Designed mini-figures, costume patterns, graphics, and packaging—translating LEGO’s iconic visual language into functional, manufacturable products.
Collaborated directly with LEGO to guide approvals, ensure brand alignment, and coordinate with global teams to streamline production. Oversaw packaging and retail graphics to deliver a cohesive, shelf-ready experience.
The result: a successful product line that seamlessly balanced creativity, brand integrity, and real-world usability.
Below are more examples of this product line for LEGO